6 news that you lost from Facebook to Tiktok

6 news that you lost from Facebook to Tiktok

CIAO marketing specialists!

How many news do we read every day? … and how much do we remember?

Between Linkedin, Facebook, Instagram … and now Tik Tok, we are full of flows to check and often news escapes us.

It is here that SocialMediaMarketing. He comes to the rescue – with a hottest news of these first days of March.

Are you ready? Let’s start.

1 Facebook Messenger and best practices to communicate with your dream buyer

Time test in the Messenger house. In the coming weeks, Facebook Messenger will plan for small tests related to its UX, in order to improve the user experience and to do Message between people and more fluid and clover businesses.

Objective? Connect people and businesses more pleasantly and effectively.

Here are 5 «best practices» recommended directly by Facebook Messenger that each company should keep in mind to communicate with its own audience on the platform:

• Quickly answer your customer and get used to ready and fast answers each time you are contacted

• Be concise and kind. Answer by communicating only the key points And go directly to the point, leave your Sprolqui to personal conversations: p

• Take advantage of each feature that Messenger offers you: Tague users to include them in certain clusters, use a reminder for appointments and use the potential of Messenger advertisements To stay anchored in your ideal customer’s head and be able to reach it even outside the 24 -hour window in which it is authorized to contact them.

• Make sure to transmit in your answers VALUEDo not contact to sell and do not have an approach Vendoir 100% of time. We have said it several times in these pages: before even asking for 1 cents. To your prospect, fill it with value and material.

• Segment your audience, hire your customers by placing strategic questions Which will allow you to create real under groups. (For example for a restaurant, lovers of a certain type of product rather than another)

2 Facebook wants to become a market leader in virtual reality?

Facebook puts the turbo in reality augmented.

The Zuckerberg machine recently announced the acquisition of «Sanzaru Games» a video game production studio which has become famous for the production of one of the most famous games for Oculus Rift – «Asgard’s Wrath».

If the love of the VR had already revealed precisely with the acquisition of the manufacturer of the company, it now seems that the interest also turns the purchase of real software houseIn order to extend the Facebook family service park and develop video applications and games.

Who knows if in the next 10-20 years Facebook will be known as the market leader in the VR environment and is no longer a social network? We will see

3 Twitter offers the keys to the skin responses to developers.

Twitter officially opens «responses to hide» to its developers.

Social media ex -140 characters work to allow its developers to create tools that allow their users to hide the responses under their tweets

We still don’t have an official release date, have you ever needed this feature? Let us know in the comments

4 Tiktok as a traffic channel, are we finally there?

The big news and juicy of Home Tik Tok, the first: The New Feature Sticker, «Copied» directly by the competitor Instagram. This function allows each creator and each user to «stick» content (a sticker, in fact) in the video, which will remain fixed in the video in the position chosen by the user.

But the most interesting novelty concerns something we have been waiting for for some time.

The organic link inside the Tik Tok profile. With regard to Instagram, therefore, this very useful function seems to happen, which allows users to bring traffic to selected links and to take advantage (even more) from this platform as a traffic channel.

This could bring even more brands joint The platform, we will see beautiful ones, especially if we also involve Tik Tok announcements in the speech (don’t worry, we will talk about it shortly inside the blog: P)

5 creators also from smartphones: Facebook launches the creative application.

Last week Facebook started i Test of its new mobile application Dedicated to the world of content creators: Creator Studio.

Many of you will already know the office counterpart, a section that helps users to create, publish and manage content, also drawing the performance of all content.

According to Facebook, the application will provide the same levels of «depth» and will also help all the creators (and finally) of mobile. The application will obviously be available for iOS and Android. Stay listening to discover the official release date.

6 Shopphy working in secret with Facebook on his cryptocurrency?

Apparently Shopify will enter the limited circle of companies that have their cryptocurrency.

After the announcement of the balance for Facebook, which took place a short time ago, Shopify also joined the family when entering the association balance, helping to enlarge this phenomenon. Techcrunch says in this regard:

«Shopify will become a member of the Balance Association, contributing at least $ 10 million and operating a node that deals with transactions for the stable play from Facebook»

While players like Ebay, Visa and Stripe were distanting this phenomenon, Shopify’s words are clear: Its objective is to help traders reduce the «costs» of the platformAnd the introduction of a cryptocurrency into the equation should help make the user experience economically more advantageous.

Thank you for reading this little wrap Social news.

And you? What news has surprised you the most?

Let us feel in the comments: p

See!