How to organize tactics and strategies

Come fare tiktok marketing: tutorial e strategy

Price Teltok Marketing It is not easy. To activate a valid strategy, you must assess the concrete advantages and understand, first of all, how to intercept the public useful for your needs. It’s not like Facebook or Instagram, first of all for the type of audience. And then it’s a new area, there is little bibliography.

Work in a country that has not yet been fully explored (A bit like that has happened with Facebook advertisements) gives those who want to do a good work of marketing on social networks to be discovered by a new target. This is why it is important to seize the opportunity on the fly and do marketing on Tiktok.

Chi Deve Fare Tiktok Marketing?

Companies and freelancers who have a very young audience as a target. In especially adolescentsThe famous users belonging to the Z generation (or post-molenial). There is no total exclusivity, this is clear. And the statistics of EN.LAB.APPA.PE show an interesting distribution.

And, at least in recent years, slightly unbalanced in male sex. In summary, the distribution in terms of age concerns an audience which is found Between 16 and 24. It is not an application only for young people, but it is clear that this reality manages to give the best when used to communicate with adolescents.

Why is it important to be there?

Here we always find a community interested in content and the use of entertainment. There is a remarkable nomadism activity for users from one platform to another, leaving ancient social networks to previous generations. With that, I don’t suggest that Facebook Instagram are dead.

I absolutely do not want to underline this point. I only indicate that Today, there is a great interest Around solutions that center entertainment and a user experience based on the community and on the creation of video content for furniture. So easy to appreciate, fast, fast. Nothing stimulating.

This is perhaps the reason why this is one of the most downloaded and widespread applications in the world (look at the image of Oberlo.com/Blog/Tiktok-Statistics. All this can be a good starting point for Tiktok marketing. Start your way? Here is a series of points to always assess carefully.

Come on Tiktok Fare marketing?

The essential phases to develop a good work of marketing on social networks on this platform are different. But the first and most important concerns the study of the target. Clear, Let’s talk about very young. But a first approach to this work concerns the need to study the field to discover what they do:

• Your potential customers.
• Competitors in the sector.

Here is the key step that allows you to start on the right foot. The following concerns the study of a editorial calendar Based on mini-vides capable of involving and entertaining subscribers.

At this point, the way to follow is simple (at least on paper, in practice, it changes everything): you must Create an account And start publishing. According to other channels, inserting the good hashtags.

Tiktok Marketing E Influencer

This channel not only aims to create and publish content on its profile, but there are other solutions. Like those offered by influence marketing. It works like on Instagram o YouTube: broadcast content to a wider audience and unravel the limited communities. Examples?

Tiktok Chalge (SFID)

A challenge on Tiktok is the right opportunity to obtain visibility. And make sure that your brand is obvious for the moment in which he is unleashed The challenge. Because we are talking about it.

On Tiktok they come Challenge Who invites users to do homework or show talents for certain activities. Consequently, always using the right hashtag in legend, you can publish a mini-video on the theme to highlight the name of your brand.

But who can a challenge? Everyone, brands do it too. You just have to be very popular Follow. Or – and here the marketing technique is hidden – you can hire an influencer that of visibility to your challenge hashtag. In this way, it becomes easier and more immediate.

UGC: the content of people

An old slogan that becomes significant on Tiktok: encourage users to create content relate to your brand. In particular, they use a good or service that concerns you.

If you can encourage customers to creation and Video With your products, you got a good result. In this case too, however, it can be difficult to attract the public if you do not have great visibility. This is why the contribution of influencers can be important.

Tiktok and hashtag: Which one to choose?

Here, there is great attention to the labels with an asterisk, which is why you must identify and use those that work for content. As always, the solution is not to insert them at random but to assess between Those who have the greatest diffusionHowever, the choice of representative labels. In addition, those concerning your brand and a possible challenge.

Thanks to this work, you can increase tastes and subscribers, maybe you find yourself in the Section for you: A kind of selected videos that considerably increase the visibility of the content and the channel.

Read: how to create an editorial plan for Instagram

Do you think there is to be there?

It depends, not necessarily. Indeed, this may seem a fairly easy to use social network (far from the complexity of a platform like Facebook), it is precisely here that you must implement the strategy of a real campaign linked to Effective social media marketing.

In other words, which suggests you to leave channels that you cannot use. Tiktok can be an opportunity or a waste of time, perhaps a false step. It depends on the tarjectObjectives and values ​​with which you want to position yourself. Without forgetting the budget of collaborations and influencers. Do we want to start?