Rich extract on WordPress: how to activate and exploit them

How to put, use and optimize WordPress rich extracts

I Rich Extract Su WordPress They can be used to improve the way you present Google search results. Please note that these elements add information to the proposed link to help people get an idea of ​​the content. And they have no direct link with positioning. But indirectly, they are essential to work work. Or marketing on search engines.

The improvement of extracts from your site or your WordPress blog surely increases opportunities to obtain visits and optimize the rate of clicks, that is to say the relationship between the number of prints and the visits received. You want to work on this point, right? The search console will help you monitor the answers.

On this platform, there are data from Research resultsIt is an advantage. But if you want concrete points on which reflect and operate, you must optimize the rich extracts on WordPress. Here’s what you need to know.

How to insert the Rich nicknamed WordPress

What are the best free SEO tools? I certainly suggest a good plugin to add the structured data to your articles and web pages. You can do it by hand, but with a dynamic website like the one created with WordPress, it is best to use an extension to speed up operations. What is the plugin that I can suggest And advise those who use this content management system? The answer is simple.

I take place on the diagram – All in a single diagram rich in extracts, it is a complete and well -organized plugin. Thanks to this solution, you can obtain an easy implementation of rich extract that interest you.

Like, for example, criticism, events, recipes and more. Once installed, the additional module allows you to choose with a drop -down menu in any published content that structured the data to be added.

To read: how to make local referencing, the guide

Why are we adding the marking of the rich extract?

The use of structured data, absolutely, is not a classification signal. In other words, having a rich extract does not mean having direct advantages in terms of SEO. But the use of structured data can help people Understand your content. In addition, and this is the most important element to consider, the rich extract can improve the percentage of the click rate (CTR), it is therefore preferable to implement them in the right way.

With the rich extract, people who find your website on Google can understand something more than the object you sell and the content you offer. For example, you can discover the value of criticism directly in the extract and have direct and immediate social evidence. Or you can show the cooking times of a recipe. Do you know what it means? Select and qualify traffic and increase the benefits.

Come check I rich extract Su WordPress

Google provides several tools to manage the work done on structured data. The best and most famous is located on Search.google.com/structured-data/testing. To activate it, simply insert the URL into the tool and activate the verification. In a moment you have Results you are looking for To understand if there are problems to be solved. But this is not the only solution to take into consideration for verification and optimization.

In the Google search console, you have the URL control tool which – in addition to forcing the robot to index, gives a series of verification information. In addition, there is a section dedicated to monitoring structured data.

You can check, for example, that the FAQ sections are devoid of errors and the same goes for the how. Remember that these elements can be added without any extension if you have already WordPress Gutenberg and Yoast.

Why are the rich rich on WP not seen?

Even if you used the plugin That I recommended, there may be problems. Do not forget that Google accepts 3 main formats to implement this function in the SERP, that is to say:

• JSON-LD.
• MicroDati.
• RDIN.

Among these, the first is officially recommended. And there is one point to add: if your content with markings do not offer a better search experience, Google can choose to Do not show the rich extract.

Google does not always accept your changes

It’s true, you worked hard to have rich extract on your website and to implement structured data on WordPress. You even set up the plugin and followed all the instructions. The different tools confirm to you but there is a problem: the links do not change and the Serp is always the same. It happens because it is Google that gives clear limits, you are not at home and you cannot do whatever you want:

There is to add an even more important point: when there is one clear violation The guidelines (linked in the convening at the top) can also be presented a penalty of the page which used the structured data without criteria. Obviously, you can discover any problem in the report on manual actions of the research console. But the basic advice is clear: use the rich extract only where they need.

Read: how to distinguish research requests

Have you added the structured data on WordPress?

An electronic trade may have great advantages of this solution. The same goes for a recipe blog because a rich extract can anticipate a lot. Also the number of calories and the rating left by the readers.

And, especially in certain sectors, such as that of online recipes, you cannot abandon this visibility: You would be the only blog In order not to use the image, cooking times and other elements to convince to click. Have you ever started working on this front? How? He says everything in the comments.