What is it for, what is it for and how it is used

What is the clubhouse, a little guide to start

Clubhouse This is an application to save, send and manage audio files in the room. That is to say thematic rooms that allow you to organize an interested audience. The starting point is simple: everyone can create their own room, follow other people and participate by listening to other groups.

In this way, shared knowledge is created, useful content and virtuous connections. But there was really needed Another social network? It seems yes, at least in this form: that is why it is a great success and how you can also use your clubhouse to obtain good brand results.

What is the clubhouse, the definition

The starting point: explain what this social network is. Clubhouse is an application that makes you access a mobile platform – so no office version – which allows members to create parts to communicate with voice content. Yes, as I Whatsapp classics and telegram.

Except that in the case of clubhouse, everything revolves around this medium: the voice. There are no texts – except that of organic – and you cannot Publish or video. It may be precisely strength.

To read: the essential rules for creating videos on YouTube

Why did he become famous?

Growth was sudden. In a few months, everything changes: the adventure begins the February 2020 Thanks to the intuition of a former Google employee and a Silicon Valley entrepreneur who receive discreet funding for their creature. That is to say Clubhouse, published in April of the same year.

In December, they already have 600,000 users and January 2021 reached planetary notoriety thanks to a set of elements (probably) studied at the table: the entry of several influencers and large names in the sector, such as Elon Musk Who organized an interview on the platform, the invitation entry process.

Wise on the cake: availability only on iOS. Even if the property said that he wanted to publish an early application for Android, This functionality It contains a certain aura of exclusivity.

How the clubhouse works

The mechanism is simple: access your account and decide to listen by participating in a room or by creating discussion rooms. In the first case, you browse those currently present and followed by the people you have among the contacts: the process is similar to that of Twitter and Instagram, there are following follower. Based on the name of the room, you can easily understand and guess the subject. The roles inside the parts are 3:

• Listener.
• Speaker.
• Moderator.

As an auditor, you have no possibility of intervening. Saggia Choice, otherwise the rooms would turn into markets in 5 minutes. You can raise your hand And book an intervention but it is the moderator who offers you as a speaker. Which has a faculty of speech as it offers which manages the room.

Everyone can open a discussion room and be a moderator of its creation, which you can use for promotion or personal brand (but not only). But in the rooms of others, they follow each other Home rules. In fact, the moderator can also permanently hunt those who do not respect the rules.

How to access the clubhouse

As expected, there is no possibility of entering the circle without having respected a Precise obstacle course. You must first have an iPhone. Currently, an application for Android is not available, that for iOS download it here: apps.apple.com/drop-audio-cat. Then you must be invited by a person.

Which, in turn, has received an invitation and is already active on the platform. At this point, simply complete the profile and start listening or sharing Contained in the rooms.

Confidentiality and respect for the rules

In fact to access E Use the clubhouse at best You must respect a series of rules that are part of the nature of this social network. First of all, there are rules relating to the management and use of rooms, first as a listener: you are limited, you cannot intervene. Do you want to participate?

Enter the conversation, you can raise your hand by touching the button at the bottom right. The moderator sees that Want to be a rapporteur. It is not said that this happens, especially in large rooms.

In addition, virtual room moderators can temporarily deactivate a speaker or move it again between the public to delete privileges. If someone disturbs, moderators can permanently delete one or more users. In short, there are the conditions for creating a world of Interesting contents Well managed. If nothing else thanks to a clear rules of rules:

• It is necessary to use personal name and real identity.
• You must be at least 18 to use Clubhouse.
• You cannot implement abuse, intimidation or harassment
• You cannot discriminate, threaten or share private information.

Clubhouse is a reality particularly attentive to these conditions. Furthermore He cares about intimacy in the soul: All conversations are encrypted and deleted when the part is canceled.

To read: how to improve the LinkedIn profile

Do you think Clubhouse will work?

Difficult to say. He certainly manages to include a difficult series to ignore: you have the possibility of Listen to the themes This interests you, but you can also be the protagonist with unique content.

That is to say not the usual Reissue of the link And the images. Even the videos are overcome, today you learn and communicate while you do something else. Just like this happens with podcasts only that in this case, there is an interaction. There is social media marketing. Do you agree? Leave your opinion in the comments to deepen the theme.